Summary


Mobile : +52 1 55 1353 8226
Education MSc Systems Engineering at COPPE or UFRJ Federal University of Rio de Janeiro
Finished in March/2004 Incomplete PhD In Systems Engineering left due to professional priorities
Research Areas : Processes, Product, Marketing, Project Management, Value Added Services, Software Process, Software Marketing, Mobile Marketing, Software Quality, Networks, Knowledge Management, Workflow and Automated Processes.



Employment

1993 -  1997

Summary Brazilian citizen, working with permanent residence in Mexico
Strong creativity and alternative problem solving techniques to solve challenging real world problems.

Good political skills and good arguing.

Business oriented with strong technical experience.
recognized to use Referential Power.

Extensive experience on different businesses and products, focusing on mobility, marketing, mobile market and mobile technologies.

Strong international experience.

January, 2008 -  Present
Program Manager

Rodrigo Sanctos is a senior manager working with product delivery in all its sides. Used to work with product definition and product to market teams, Rodrigo has experience with product management and product marketing. On the product marketing side, his experience includes analyzing market research data from both in-house internal information and external sources to create marketing strategies and marketing campaigns with well defined targets. The marketing campaigns includes sales promotions, sales incentives, product bundling and many types of operator related strategies. On the product management side, interacting with engineering teams and coordinating the complete product delivery strategy, from development to market.

To fulfill customers needs which are most operators in Latin America, currently Rodrigo interact in English, Spanish and Portuguese with different carrier teams, developing and managing projects, deadlines and reporting. Currently Rodrigo has a team of 3 to 4 people reporting to him but working in a strong matrix organization interacting and using different teams around the organization as needed, in a on demand fashion.

This new role is created to match the needs of Latin America Region. In this position, the manager of the whole Latin American, Brazil Nokia Services and Software is responsible for the delivery operation that includes product, marketing and customer care.

Managing Project Managers and Consultants, working with teams to deliver Nokia Services and Software products like Nokia Intellisync and the new products and services like Nokia Maps, Nokia Messaging/ Nokia Email and Nokia OVI products and services.

Focus projects, all Latin America, integrated with projects in Europe and United States. December 2006 January 2008 : Senior Project Manager, Nokia Enterprise Solutions

Project Manager for Mobility Projects in Professional Services for Nokia Enterprise Solutions in Latin America
Project Manager managing the structuring, delivery and close-out of Nokia IntelliSync projects in Latin America all carriers and projects
Helping Sales and Marketing teams to structure operations and strategy
Successfully completing projects with multi-country, multi-language teams in challenging business environments. Deployment of product and related technologies.

October, 2004 -  November, 2006
Siemens Mobile BenQ-Siemens Mobile VAS and Customization Team Leader

Team Leader and Senior Project Manager roles.
Product Manager for Value Added Services

Managing outsourced Value Added Service projects.
Working in the sell out of solutions internally and through channels
Team leader for Siemens Americas Customization Center Variant creation and Value Added Services Mobile Phone software products, playing the role of Product Management and Project Development.

Creating/Developing/Conceptualizing new products at Siemens Mobile.

Managing projects using Agile Methods processes, like SCRUM. Helped Siemens Mobile R and D in Manaus to reach Software CMMI level 3.5.

Created the Value Added Services Development Department, acting as team leader, managing the Project Managers, coordinating external teams.

Main tasks : managing project managers, marketing and technical experts.

Leading, strategy planning, marketing integration, risk management, concept planning, execution, project delivery and controlling, among other tasks.

Created and developed Americas Customization Center Team, acting as team leader.
Managing the whole Mobile Software Variants creation process, putting together industrial, software and marketing areas. Developing innovative variant/ customization processes.

Managing international R and D cooperation projects, mobile software, VAS and customization and variant systems for all mobile phone product lines in the company.

Leading different international projects, with distributed teams and complex integration scenarios multi-language, multi-skill teams and projects.

Strong international experience. Developed projects with teams in Europe, Asia and Americas.

October, 2001 -  October, 2004
Consultant

Definition of products concepts, marketing, architecture, business development, sales strategy.
Managing the development team for different projects and product development.

Mobile products concepts, strategy, development and marketing
Marketing and technical Sales Strategy Consulting for mobile software companies, web services and telecom operators
Exporting mobile software for companies in USA, Argentina, Chile, Uruguay and Mexico.

Developing business and wireless telecommunication projects with advanced technologies.

Integration between business processes and data services applied to different business interfaces, Web services, among many other activities.

2000 -  2001
Waproductions Chief Software Engineer

Managed Product development and technology infrastructure during the startup and doing product management and business development

I was key during the ramp up of this Internet Startup to launch the first Brazilian WAP portal, waportal.com. br and first mobile financial service, wapquotes.com. Creative commercial approaches and International funding were key to allow development of the company.

There we developed up to date technologies like web services integration, managed development of software infrastructure for multiple mobile services for different client channels, like PDAs, WAP, Java, J2ME among others.
Presented Waproductions technologies to investors, international companies and general media.
Created and deployed projects using most advanced technologies to date.

1998 -  2000
Consultant

Coordinating and developing projects with the most advanced technologies available in the market. Applying new research areas to projects. Managing product, sales and marketing.

Main prjects includes : Website Development of a major airline company in Brazil, TAM Airlines, deploying projects like Broadvision CRM 1to1 Marketing system, Oracle and e-commerce in partnership with Oracle, HP Consult and MLX Medidata.
Developing a multi-platform, front and back office software for Point Of Sale joining Java, relational databases, thin clients and web.
Development of a sales force automation system with variable reward system for Fleischmann, Royal and Nabisco using different technologies and mobile technologies available.
Planning, Developing, Testing and deployment of a major logistics control and management system for a major railroad in South America, MRS Logistics. A complex software for a traffic and logistics management and operation control in Juiz de Fora MG, interacting with real time legacy systems and visualization center.

1997 -  1998
Tradeway Sistemas System Engineer and Business Development

Development of a primary control system for MRS Logistics and development of a financial control system for trading, front office and back office.

1995 -  1996
Gupta Brazil Centura Soft Developer and Support Analyst

Development of a support control system using client/server technologies and SQLWindows Language with many backend database technologies.
1994 : Dannemann Siemsen Bigler and Ipanema Moreira Programmer
Developing primary IBM mainframe systems for the MVS operation system. Use of different technologies to combine old systems developed in Cobol, DB2 with recent client/server technologies

Education

Miscellaneous

Languages English fluent
Spanish fluent
Portuguese fluent, mother tongue
Additional experience, certificates PMI PMP Certified Project Management Professional Director for different PMI Chapters Attended to courses like CMMI, Sales management, Marketing, Agile Software Methods/SCRUM, Marketing Strategies, among others more info under request
Business and Management Skills Product management and Product Design
Marketing and commercial skills developed during years working with Sales and Marketing teams
Developing and working businesses, partnerships, channels.
Solid knowledge and experience in product life cycle requirement engineering, project design, implementation, integration, testing, deployment, in-life, Experience with software process definition and assessment CMMI, ISO-IEC
Experience in knowledge management research
Good problem solving capabilities focusing in project and company goals/results orientation
Easy to work in team and good communications skills
Experience with international multi-location, multi-language projects
Experience with telecommuting projects and teams
Technical related experience Mobile software marketing
Customization and Variant processes
Software process, Agile development, Risk in software projects
Networks, connectivity, wireless
Ubiquitous computing, Mobile technologies development.
Data warehousing, databases, XML and data related technologies
Web services, integration, distributed processes
Soft Skills Love to work The good side of it, I like to dedicate 100% to projects, overriding problems and adapting to corporation strategies and constraints time, distance, etc. Referential Leadership Avoid formal authority as much as possible .I like to develop the reasons and matter of projects, tasks, risks and problems and let the team assume challenges and risks when needed, naturally. But enforcing is needed. Communication Excellent written and verbal communication. Creative Approaches Creative approaches to solve problems. Use alternative ways to evaluate risks using engineering, marketing and legal knowledge whereas pertinent.
Recent Publications Knowledge Acquisition and Communities of Practice : an Approach to Convert Individual Knowledge into Multi-Organizational Knowledge, by Mariano Montoni, Rodrigo Miranda, Ana Regina Rocha, Guilherme H. Travassos Federal University of Rio de Janeiro, Brazil, VI International Workshop on Learning Software Organizations LSO 2004, Banff, Alberta, Canada, June 20 - 21, 2004, Knowledge Acquisition and Communities of Practice : Learning Software Organizations, 6th International Workshop ; Mariano Montoni, Rodrigo Miranda, Ana Regina Rocha, Guilherme H. Travassos Federal University of Rio de Janeiro, Brazil, VI International Workshop on Learning Software Organizations LSO 2004, Banff, Alberta, Canada, June 20 - 21, 2004,